Text Campaigns for College Success

Student walks while checking their cellphone

Does your approach to text messaging make it easier for you to do your job? College success advisors are often stretched thin, but texting campaigns can help increase student engagement with your program and even connect you with the information you need to provide effective support. Text messages are easily tailored to different student segments, […]

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In Defense of Text Message Nudges

A student on campus looks through messages on her phone.

For organizations supporting college persistence, nudges by text message have been heralded as a potential gamechanger. Early on, programs like Georgia State and uAspire demonstrated encouraging results in reducing summer melt and engaging students along the college journey, with Georgia State attributing a 22 percent reduction in students lost to summer melt to a texting […]

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